Youth Marketing is all about something you do with not to youth." Graham Brown (mobileYouth 2008 Report)Following my earlier riff about trends in the marketing of Great Youth Brands (last time was Red Bull), I'd like to talk about one of my favourites.This is the key question - how does ...
Presented by Graham Brown author mobileYouth.org View SlideShare presentation or Upload your own. (tags: mobile youth)Vodafone, like most mobile operators, faces the ongoing challenge of being relevant to the next generation of its customers (youth) while at the same time not losing its broad appeal. It couldn't ...
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"How Youth Culture Is Reinventing Capitalism" Published by Original source : http://feeds.feedburner.com/~r/Threebillion/~3/427...
Josh Dhaliwal from mobileYouth on BBC breakfast
View the video on Blinx/BBC website
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